PlayMaker CRM Blog

Oncologists: An Untapped Source of Home Health Referrals

Posted by Jason Lewallen on August 28, 2015

Understanding Oncology 

For some reason, home health agencies tend to neglect marketing to oncologists. They either assume that cancer patients are dying and need hospice care, or that oncology does not attend to the senior population. Both of these statements are completely false, and if you've thought this way in the past, it may have cost you referrals.

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Topics: Sales, Referrals, Home Health, Oncology

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