PlayMaker CRM Blog

Leverage Technology To Maximize HME Business Growth

Posted by Jason Dillon on April 3, 2017

 

 

The implementation of competitive bidding across the United States wreaked havoc within the HME marketplace. Smaller HME providers found themselves heavily hit and scrambling to recover from the far-reaching ramifications of losing a competitive bid, including financial loss and the need to develop a new plan. Many HME providers were forced to pull themselves up by their bootstraps and begin anew. Investing in HME-specific technology that improves market visibility, supports adaptability, and informs strategic decision-making is a critical component to overcoming the adversity imposed by competitive bidding.

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Topics: Sales, Technology, HME, Market Intelligence Data, Sales Growth

Take Control Of Your Sales Growth with TargetWatch

Posted by Adam Bishop on February 22, 2017

 

 

Inefficient and outdated systems are counterintuitive to sales growth. Their lack of transparency often results in missed opportunities and profit loss in the form of reduced market share and presence. More and more, post-acute healthcare companies are realizing that in order to stay competitive in the marketplace, they must adapt their business practices.

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Topics: Sales, CRM, Marketing, Sales Strategy, TargetWatch, Market Intelligence Data, Sales Growth, Referral Growth

5 Steps to Overcoming a Sales Slump

Posted by Adam Bishop on November 18, 2016

 

Are You in a Sales Slump?

You know the feeling. It seems like no matter what you do, you’re just not happy with your sales. It can happen to almost anyone. Don’t keep doing what you’ve been doing and get frustrated. Use this five-step approach to climb out of that slump.

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Topics: Sales Management, Sales, Leadership

Successful Sales Reps Prepare for Success

Posted by Adam Bishop on September 30, 2016

 

Preparing for the Start of Each New Day is Critical

One thing that all successful sales people have in common is that they don’t just jump into each workday; they prepare themselves to be successful. These tips will help you do the same.

The preparation steps discussed below are most effective when done at the end of the workday for the following day. It’s a good idea to wrap up your day by reviewing the things you accomplished during the day, and making sure that you have set goals for the following day.

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Topics: Sales Management, Sales, Leadership

How to Increase Revenue with Sales Mentoring Programs

Posted by Seth West on September 2, 2016

 

Mentoring: A Lost but Much-Needed Art

Finding a sales mentor used to be standard practice. Some sales people found a mentor on their own. In other situations, companies created formal mentoring programs for new sales people. The result was that new sales people became more productive and generated more revenue. Learn why you need a mentoring program and how to create a mentoring program to help your company grow.

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Topics: Sales Management, Sales, Leadership, Mentoring

The VGM Heartland Conference 2016: Know Before You Go

Posted by Jason Lewallen on June 10, 2016

 

This year’s Heartland Conference will take place at the convention center, just a short distance from the corporate headquarters of VGM. They go out of their way to provide daily break-away entertainment as well as a deep educational opportunity. A majority of the attendees consider this conference to be absolutely indispensable.

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Topics: Sales, Technology, HME, Trade Shows, DME, VGM, Competitive Bidding, Heartland

Hospice Works Forum: Know Before You Go

Posted by Jason Lewallen on May 27, 2016

 

Each year, Hospice Works does a Forum that is usually clinical in nature. This year they decided to go non-clinical and focus on leadership, compliance, marketing, human resources, finance and fund development. This will provide a unique opportunity to focus in on those areas from a unique point-of-view. You will not want to miss out!

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Topics: Sales, Technology, Trade Shows, Hospice, Palliative Care, Marketing

MNCHA Leadership Summit: Know Before You Go

Posted by Jason Lewallen on May 16, 2016

 

The Maryland Hospital Association Leadership Summit will be held at Turf Valley Resort in Ellicott City on May 24, and it is shaping up to be a great event! We are excited to be a part of The Maryland-National Capital Homecare Association as a vendor partner. Ann Horton and her team have been helping post-acute care agencies across the spectrum stay ahead of the regulatory changes and working to provide opportunities for their members to succeed.

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Topics: Sales, Private Duty, Home Care, Trade Shows, Marketing

New England Home Care & Hospice Conference: Know Before You Go

Posted by Jason Lewallen on May 10, 2016

 

Last year, there was a buzz about having the New England Home Care & Hospice Conference at Foxwoods. I remember thinking, “what is the big deal about this place?” Well, on May 16th through May 18th, I am about to find out! This conference is an incredible opportunity for nine states to gather, place their collective minds together, and learn how to achieve their goals for the year. It feels like family at this conference and it is one of the few I look forward to above all others.

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Topics: Sales, Home Care, Trade Shows, Hospice, Marketing, NEHCH

Social Media is an Effective Marketing Tool for Your Post-Acute Care Business

Posted by Seth West on May 6, 2016

 

If you haven't started using social media to promote your company yet, you’re way behind. With the explosion of sites like Facebook, Twitter, LinkedIn and YouTube, reaching your potential customers through these channels is an opportunity that you simply can’t ignore. By using social media, you can raise awareness about your services, give followers up-to-date information on events you are hosting, and provide patients, clients or referral sources a direct way to interact with you.

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Topics: Sales, Referrals, Post-Acute Care, Marketing, Social Media

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